the financial crises, the demand for lawn-care is ever growing.
Horticultural Services are among the fastest growing business
segments in the United State and in the European Union. People
are constantly trying to enhance the quality of their living environment,
and are increasingly valueing their leisure time at home.
A house with garden is the source of tranquility and happiness,
but could also mean quite the opposite. Around 70-80% of gardens
are lawns that fundamentally determines the outlook of the property.
If the lawn is of an inferior quality, the garden presents a poor
maintenance means lower costs in the long run, as opposed to replanting
the lawn from time to time and again. Lawn-care as an industrial
branch approaches a value of $50 billion worldwide. The European
Lawn Doctor network®, the biggest international franchise
network of lawn care is in enlarging its turnover and number of
partners despite the financial crisis. On top of that, it has
the highest rate of keeping its members in the market of horitcultural